A niche, high-trust audience
Founders, operators and health-conscious readers in the wellness, recovery, fitness and performance space. People who buy products like yours, not passive scrollers.
☕ Sponsor The Espresso Newsletter
Get in the
morning routine.
The Espresso Newsletter lands every two weeks and gets read with the morning coffee. Founders, operators and health-conscious readers across wellness, recovery, fitness and performance. If your brand belongs in that routine, let's talk.
All sponsorships are invoiced through Plexo, my consulting company. Simple, professional, one invoice.
🤝 Why sponsor
Trusted inbox, right people.
Read, not skimmed
The Espresso Newsletter is written to be read with the morning coffee. Short, personal and useful. Sponsors sit inside the content, not in a banner people ignore.
Real operator credibility
I co-own and operate brands in this space (P3 Recovery, Hi Vibe Water) and have worked with PYRA, Dr Hydrate and others. I only feature products I would genuinely use.
Beyond the inbox
Placements can extend to my social channels and this site, where your brand sits alongside the companies I work with.
Audience numbers and open rates are shared honestly in the enquiry conversation. The list is young and growing, which means early sponsors lock in founding rates.
💼 Sponsorship packages
Pick your pour.
Three ways to get in front of the list. Pricing is tailored to the placement and shared on enquiry, invoiced through Plexo.
Espresso Shot
Per issue
A single placement in one fortnightly issue.
- Sponsor block with your product, copy and link
- One sentence personal note on why I rate it
- Link click tracking shared after the send
Most popular
Flat White
3 issue bundle
Three consecutive issues for compounding exposure.
- Everything in Espresso Shot, three issues running
- Rotating angles so readers see fresh copy each send
- End of bundle recap with clicks and learnings
- Priority booking for future issues
The Residency
Quarterly partner
An ongoing partnership across the newsletter and beyond.
- Placement in every issue for the quarter
- Featured in the brands section of this site
- Optional social posts across X, Instagram and Threads
- Quarterly growth chat about what I am seeing in your category
⚙️ How it works
Three steps, no fluff.
01
Say hello
Send me a note or book 15 minutes. Tell me about the product and who it is for.
02
We shape the placement
I write the sponsor copy in my voice, you approve it. It has to feel native to the email or it does not run.
03
Invoice and send
Invoicing is handled through Plexo, my consulting company. Your placement goes out in the next scheduled issue.
☕ Next step
Let's get your brand in the inbox.
Send me a note about your product and we will work out the right placement. If it is not a genuine fit for the readers, I will tell you straight.